As we move into 2025, website owners and publishers are increasingly looking beyond Google AdSense […]
Combating the Scourge of Forced Redirect Ads: A Publisher’s Guide
Forced redirect ads continue to plague publishers and users alike, causing significant revenue loss and […]
Bridging the Gap: Resolving Discrepancies Between Ad Manager and Google Analytics
Data discrepancies between Google Ad Manager (GAM) and Google Analytics (GA) can lead to confusion […]
Safeguarding Your Brand: A Comprehensive Guide for Publishers
Brand safety is a critical concern for publishers in today’s digital landscape. It’s essential to […]
Unlocking the Power of Behavioral Targeting: A Publisher’s Roadmap to Success
Behavioral targeting has become an essential tool for publishers seeking to maximize their ad revenue […]
Maximizing Mobile Ad Performance: Top Formats and Sizes for 2025
Mobile advertising continues to dominate the digital landscape, with publishers and advertisers seeking optimal formats […]
The Art of Deception: How 3ve Mastered Tag Evasion in Ad Fraud
Tag evasion is a sophisticated technique employed by ad fraudsters to prevent ad fraud detection […]
MRC Ad Viewability: A Publisher’s Key to Unlocking Higher Ad Revenue
Publishers should care about MRC (Media Rating Council) ad viewability standards as they significantly impact […]
The Dark Side of Affiliate Marketing: Unmasking Cookie Stuffing
Cookie stuffing is a deceptive practice in affiliate marketing that manipulates tracking cookies to fraudulently […]
Safe Frame: Revolutionizing Digital Advertising for Publishers
Safe Frame is an API-enabled iframe that enhances ad delivery on websites while protecting publishers […]